This should make planning, and creating your content ooooh say, more than 50 x easier!
But, it’s not just ALL about the content on its own, it’s about connection too and using content to connect with your audience, you can do this through storytelling, storytelling is the trigger of communication.
Social media storytelling is a creative process to engage your audience’ with your brand’s values, purpose, and product, AND it’s one of the most captivating techniques to convey messages and information, that’s why we LOVE it!
You can create content & break it into a 3 part story, post your parts days apart to keep your viewers hooked.
Use examples that are relatable to your audience, that speaks to their emotions, whether you’re pulling at heartstrings or having a laugh, the connection and emotion that stories arouse influence behaviour, the super sauce for marketeers!
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